Saturday, September 22, 2018

Blog 3 Social Media Analytical



Social Media Analytical
Tourism is a service driven by companies. Many tourism firm tend to operate and manage day to day’s activities by managing cash money. Moreover, new operation management procedure helps an existing company that struggle to focus on the running business.
Current tourism operation uses online Webinars (Ghosh, 2018). YouTube, Facebook, Instagram introduce streaming   core operations. These tools help to build friendship and coordinate all activities such as reservation, payment and tour logistic for visitor.
Recently, Social Media help business and personal life to engage straight to the community (CRM) through Facebook, Instagram, Twitter, LinkedIn and Snapchat (Ghosh, 2018). These tools impact public communication in the society and change business and lifestyle even for Politician.  Politician use network to advertise day to day activities through their social network especially YouTube, Twitter and Facebook streaming. We are living in the world of social media and networking to monitor customer analytical and improve their services. If you avoid personal brand through social media, then business will suffer setback (He, 2016). It will affect your brand and business so greatly. These activities are the centre of brand change to success or downfall.  Social medial analytics platforms are somehow difficult due to number of social media around the world. But, majority use marketing analytics to take information and data tracking.
The enhance and embedder power of analytics, the networking has provide  multi facet picture of YouTube 1900,000, Facebook 2,190,000 , Instagram  1000,000, WhatsApp ,1500,000and twitter usage statistic platforms.
https://www.socialmediaexaminer.com/wp-content/uploads/2016/05/SocialMediaMarketingIndustryReport2016.pdf
FACEBOOK
Facebook is the most usable social media platform.  It is designed to connect community include me. However, it is bring and simplify life in general. But also, majority user are for business purpose. Facebook profile and image cover a picture of 180 x 80 pixel and image 820 x 312 pixel.
Note: This picture shows a circle a news before even to be uploaded. Current, Facebook user, use different kind of feeds post image and the optimal size is 940 x pixels.

Facebook News Feed Post an

Instagram 

d Ad Image Dimension
s







The look of Instagram start with profile size 110 x 110pixel.. Instagram business analytic range  different areas especially in personal life and business in general. 
Instagram has  different outlook compare to Facebook, Snapchat and  YouTube. The main outlook are post, activities, foods, tourism, art ,comic.
1.                   Every post give an opportunity for viewers to comments and likes
2.                   Activity and food -mainly use for business firm or individual who need the promote their brand or  bushiness. They use this network media to get trafic customer, comment and likes
Mission/vision
This information allow business on Instagram to grow because the number of people who view the post. Majority likes the post or services or items.
The target of any business is audience satisfaction, once the post is carrying the full package of business. It will easy for customer or people to take time for window-shopping, which end up to purchasing of the product.
YouTube

YouTube is another platform used by user to upload, view, rate, share, ad, report and comment on videos.  This platform generates variety of corporate media video such as video clips, TV shows, Music and short and long documentary.
Mission /vision
It is targeting audience as well.  It is free access but few benefits from YouTube by making money through number of subscribe and add promotion. It is only 3% of video creator
Social media platform growing business and people gain business revenue and   learning everyday on how to use advisement market on social media
Reference
Ghosh, S. (2018, July 09). The Most Significant Social Media Marketing Trends for 2018. Retrieved from https://www.dreamgrow.com/social-media-marketing-trends-2017/
Lifewire. (2018). The Top Social Networks People Are Using Today. [online] Available at: https://www.lifewire.com/top-social-networking-sites-people-are-using-3486554
He, W. (2016). Social Media: Tools and Space for Networked Public Communication. Networked Public, 123-167. doi:10.1007/978-3-662-47779-3_4
Socialmediaexaminer.com. (2018). [online] Available at: https://www.socialmediaexaminer.com/wp-content/uploads/2016/05/SocialMediaMarketingIndustryReport2016.pdf
Kvarner tourism blogs and site
Below is the list of travel blog I use it
§       Croatia Traveller
§        Croatia by local.
§         Rijeka central Market – TripAdvisor review
§        Adriagate.com
§        Chasingthedonkey
 





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